Measuring what matters
We are committed to transparency and evidence-based programming. This page sets out what we count, what people tell us, and the theory of change behind the work.
120+
girls engaged year-round
70+
coaches trained
1,000+
hours of football and play delivered
6
girls' teams established
What we're hearing
WEZA Girls' Football and Purposeful Play programme feedback surveys, 2024–2025.
What girls tell us
- 90%+ report increased confidence and pride in being part of the team
- 90%+ say they feel safe, respected and included during WEZA sessions
- A strong majority report increased confidence speaking publicly and expressing ideas
- Most feel confident attending school and training during their period
- Most describe a strong sense of belonging, teamwork and positive social behaviour
What parents and teachers tell us
- 85% observe improved confidence and communication in girls
- 82% report increased school engagement, motivation and classroom participation
- 88% value the safe, inclusive and child-centred learning environment created by WEZA
Theory of change: five pathways to lasting impact
WEZA's work operates through five interlinked pathways, because sustainable impact needs aligned change at several levels at once.
Safe spaces and access
Gender-responsive safe spaces where girls take part freely, without fear of violence, harassment or exclusion.
Capacity and leadership
Skills, confidence and agency built through training, mentorship and the Purposeful Play methodology.
Community norms
Engaging families and communities to shift norms around girls' participation in sport, education and leadership.
Systems change
Embedding inclusive, safeguarding-compliant practice into schools, institutions and policy.
Ethical pathways
Safeguarding-led talent pathways that offer opportunity without exploitation or abuse.
What we expect to change, and when
1–3 years
- Improved menstrual hygiene management
- Higher school attendance and retention
- Increased physical and mental wellbeing
- Greater leadership participation
4–7 years
- Reduction in early marriage and pregnancy
- Sustained health literacy
- More women in leadership roles
- Stronger community support
2035
- Model integrated into education systems
- Safe talent pathways established
- Contributing to SDGs 3, 4, 5, 10, 16 and 17
- Scalable across the region
Aligned with the UN Sustainable Development Goals
Good health (3) · Quality education (4) · Gender equality (5) · Reduced inequalities (10) · Peace and justice (16) · Partnerships (17)